Finding Campaign Leadership
Every campaign I have advised, over more than four decades, has succeeded because it had strong leadership.
George A. Brakeley
APB to Higher Education: Where the Fittest Survive and Prosper
The conventional wisdom for moving into a campaign offers such nostrums as hard work, staffing up, shoe leather and that old stand-by, a grand gala of some sort. All need to be done and all are immensely helpful, but no one of them is the answer.
“This, Too, Shall Pass”
In today’s incredibly challenging economic environment, these are good words to remember, for a number of reasons.
So You Want to Have a Campaign?
Why go through the bother, expense and effort to launch a campaign in the first place?